12. IIA membership tops 500

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This May, the Irish Internet Association’s (IIA) 2008 congress on social networking coincides with strong growth and development for the association.

It passed the 500 member-companies milestones and the strong membership trend continues, recognising increased interest by Irish businesses and government agencies in the Internet.

The IIA has an extensive programme of events over the next quarter including:

• Measuring Campaign Success Online (29 May, Dublin), a half-day seminar on measuring online marketing campaign effectiveness.

• Making Your Web Strategy Pay (4 June, Derry), a half-day masterclass on how to get real benefit from online communications and marketing strategies

• Email Marketing Masterclass (26 June, Dublin)

• Blogs, Podcasting and RSS Feeds (10 July, Dublin)

• Creatives and Online Advertising (18 September, Dublin)

The IIA has also set up a number of working groups to promote greater knowledge of and attention to certain areas of internet business.

Among them are working groups on infrastructure, internet security and the key question of user experience. AMAS Director Fiachra O Marcaigh serves on the latter group.

Back to contents of State of the Net issue 9